It has been reported by Billboard that Apple is in the talks with major record labels to release an on-demand streaming service similar to Spotify, to help increase iTunes music sales. Apple is also supposedly looking to release an official iTunes app for the Android operating system. What’s in the talks is said to be part of a larger strategy in preventing the decline in U.S. iTunes downloads. Nielson SounScan has found that for the week of March 9th, digital album sales were down 13% and per-track sales were down 11% compared to the same time a year ago. There are also claims that Apple is discussing with labels

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